A women opening a retail shopping bag with tissue paper inside and an eCommerce box with tissue paper inside
Marketing Tips

How to make the most cost-effective eCommerce marketing investments to grow customer loyalty and revenue.

With the rise in popularity of eCommerce shopping, brands have noticed a shift in buying patterns and preferences.

June 2, 2022
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5
minute read
Opened eCommerce box with a glowing light coming out of it
Marketing Tips

The secret weapon your eCommerce marketing overlooks.

The past two years have seen a sharp rise in eCommerce sales, up 47% since 2019. This has many retailers celebrating a new, more efficient way to reach consumers, especially in the wake of a pandemic retail environment. 

April 19, 2022
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5
minute read
An eCommerce box filled with Seaman Paper's custom branded QR code tissue paper
Marketing Tips

The resurgence of QR codes. Smart packaging becomes smart marketing.

If you’ve been to a restaurant since the start of the COVID-19 pandemic, you’ve likely been presented with a QR (quick response) code, displayed somewhere on or near your table. In the world of restaurants

July 30, 2021
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8
minute read
eCommerce box with custom tissue paper printed with Seaman Paper branded trees
Marketing Tips

FAQs: Optimizing eCommerce Packaging to Be Prepared for 2021 Peak

Last year’s online holiday shopping season saw record growth. With brick-and-mortar stores back open, this year’s volume likely won’t be on par, but certainly, there are behaviors from the 2020 peak season

July 6, 2021
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6
minute read
Photo of a social media icon thumbs up
Marketing Tips

How to motivate your customers to post your products on social media in 2021.

Customers’ opinions carry a lot of weight for online consumers. Today, the ability to share those opinions and experiences through reviews and social media posts can make or break a business

March 19, 2021
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4
minute read